Against the Grain
A bakery that combines two things: punk and bread.
Punk in design and in nature, Against the Grain hosts DIY workshops that allow the public to use their own ingredients to make their own creations, mirroring the punk movement that championed DIY attitude, individual expression and community.
Visually going Against the Grain by being consisently off-centre, the 30° slant to primary type is used throughout for a unified visual language.
An unconventional style that stands out from the baking crowd.